Two strategists with a love for craft. We find what’s worth saying, and make it worth watching.
From problem to solution, in six steps.
Our methodology, with results at each step.
Optimize
Not everything can wait for a strategy. We help you gain quick wins across the marketing funnel.
Define
The big idea, and how you will use it. Positioning, message, channels, and content plan.
Create
Film, campaign assets, e‑learning, website copy, social, brand identity — whatever the Blueprint asked for.
Get personal expert advice as a gift, from us.
Every project starts with a clear objective. Answer a few questions and get an overview of your current situation. It helps us start the conversation smoothly, and helps you move forward. For projects over €10k, we add a free mini health check of your online presence.
Rather skip the questions? Use the project form
Brands we have worked with individually, through previous employment or freelance work.
Strategy and craft meet craft and strategy.
Yara Berjawi
Marketing strategist. 15+ years, B2B and B2C.
Cornel Moesli
Filmmaker and storyteller. 15+ years, fiction and corporate.
What clients say about us.
Yara is a unique hybrid of creative and analytical thinker.
We use Cornel’s film regularly at donor events, to give potential donors a real look into Swisshand’s world.
Yara was extremely knowledgeable, and understood the goals and priorities of her client. An important driver of the success of the brand.
Cornel asked questions and came up with ideas we hadn’t thought of yet. The pace and the vibe fit our place completely.
I have enjoyed Yara’s strategic nuances and thinking on briefs we’ve worked on together. I’d have hired her as a strategist.
